Ways to Increase Your Success At Trade Shows

Whether you’re attending a trade show for the very first time or the 101st time, there are always you can use to improve your chances of making each and every one a success.

Things To Do Before the Trade Show

What you do prior to the trade show is just as important as what you do at the trade show. Let those who could be potential customers and those you are seriously courting know you’re attending. Let current customers know, too. Trade shows offer perfect opportunities to connect with them, too. Send letters or postcards, email blasts, social media posts – anything and everything that advertises your upcoming appearance. Don’t forget to include promotional materials and perhaps even a coupon or some kind of reward for stopping by.

Think About Your Approach

How will you talk to those you’ll encounter? Customers, current and potential, not only like products and brands on which they can rely, but relationships on which they can rely. You create positive relationships with sincerity and familiar approaches. Try not to sound unemotional or as if you’re presenting a rehearsed sermon. People like talking about themselves and their lives. Engage warmly and listen.

Don’t Curb Your Enthusiasm

Enthusiasm and positivity affects the energy and people around you. Encourage those working with you to be confident and upbeat, too. Attendees don’t want to stop by a booth where the exhibiters are disinterested and negative. Warmly welcome people toward and into your booth and treat them respectfully, no matter their reaction. It will always have a positive result and they will remember.

Interact

Attendees enjoy having fun things to do, so give them an incentive to hang around. Show videos, handout promotional items or have a contest. Provide samples of your wares, sell raffles, have a contest, or come up with a game.

Follow-Up

This step is vital, almost as important as attending the trade show. Cultivate the relationships you made and those you already established. Send out letters and emails and make phone calls.

Get a Great Booth

Granted, this step is out of order, but it really is the most important. Your trade show display is really what draws in people. Of course, much depends on you, but if your booth isn’t bold, attention grabbing, and doesn’t tell passersby exactly what your selling or providing, they will simply keep on passing you by.

Bigger is usually better. Large booths with hanging displays and multiple decks do tend to draw attendee’s attentions. If, however, you cannot afford such extravagance, opt for quality and go for vivid, bold, eye-catching graphics that will immediately catch people’s attentions. It’s just as good as a big display.

Next Level Displays

Next Level Displays is your premier trade show expert. It offers a wide selection of trade show displays at every price point. It can layout and construct a trade show display for purchase or rental according to your exact specifications.

Next Level Displays offers the most up-to-date, sophisticated, boldest, eye-catching trade show displays available, including:

o Tension Fabric Displays

o Hanging Signs for Trade Shows

o Portable Trade show Displays

o Trade Show Rental Booths

o Custom Trade Show Displays

o Banner Stands

o Two story exhibit displays

o Bargain Displays

Its in-house graphics department produces photomural panels, banners, banner stands, face mounts, fabrics, detachables, and 1st surface vinyl graphics. Large or small, it produces quality prints in a timely manner. Its trained, skilled, and experienced design team can help you create your booth and design. It further offers lighting, flooring, graphics, round trip shipping, and installation and dismantling.

Next Level Designs’ inventories are conveniently located in New Orleans, Las Vegas, Chicago, Orlando, and Riverside, so it offers full turnkey services throughout the country.

Next Level Displays recently expanded its services to include warehousing, so it now offers booth and pallet storage, inventory control, pick and pack, and shipping.

Call Next Level Display at (866) 796-6398 or email at sales@nldisplays.com. Or, see its website at http://www.nldisplays.com

See Next Level Display’s latest projects at: http://www.nldisplays.com/recent-projects/

Selecting the Best Trade Shows to Attend

Trade shows are a useful tool to grow your business and attract potential customers. They can also help you network and gain insight into your industry. Some say you can learn more at a trade show than anywhere else. So, naturally, you want to select the best trade show for your business.

Every year there are various trade shows. Each one takes up time to for which to prepare, as will as money and manpower. But, which to you choose? You just can’t go because. Going to a few that cost more, but give you a large return on your investment are better than going to a lot that cost less, but give you no return.

Here are some factors to consider:

• Audience: will a large or small amount of people be attending? Is it a targeted audience? Will it be made up of managers and/or decision makers? Knowing exactly who will be attending is extremely important and you should know this information before you invest in participating at any trade show.

• Industry: find out the industry to which the trade show is regarding. This may sound strange, but titles may be misleading and/or vague. Once you determine the exact industry, you can then know if your services and/or product match and then focus on the audience.

• Return on Investment (ROI): list the accrued costs, including those related to travel and the trade show. Then consider what you expect to get back from the trade show. Will the trade show cost more than what you will get back? If you get a “yes,” it doesn’t mean you shouldn’t necessarily attend. It simply indicates that you need to work on obtaining more leads.

• Event Reputation: what are other people’s opinions about past events? Positive? Negative? Include co-workers, customers, and even competition. (You can figure this out through a simple Internet research).

Sponsors should be able to provide answers to these questions (except for ROI and Event Reputation).

Trade Show Exhibits

Once you’ve decided on attending a trade show, you have to prepare. All successful trade show exhibitors share something in common – bold, colorful, professional trade show exhibits. No matter who makes up the audience, be they executives, staff members, retirees, or non-professionals, they are all attracted to unique, colorful, stylish Trade Show Exhibits.

Next Level Displays

Next Level Displays is the leading tradeshow expert. It’s your one-stop, online professional, providing your every trade show need, at every price point. It designs and builds displays for purchase and/or rental, all around your precise requirements. It provides all your Trade Show Exhibits, including:

• Pop-Up Displays. The halogen lights of these displays just lights up your products and services. Most of the Pop-Up Displays are portable and come with convenient tables and skirts and stabilizer feet. Pop-Up Displays come in the following varieties:

o Economy Pop-Ups

o Graphic Pop-Ups (with graphic panels)

o Premium Curved Pop-Up

o Premium Straight Pop-Up

• Tension Fabric Displays. First Next Level Displays uses the latest equipment to create a gorgeous fabric based upon your instructions. Then, it stretches the fabric over a frame. Tension fabric displays come in the following varieties:

o Entasi Displays

o Allure Kiosks

o Hanging Signs for Trade Shows

• Banner Stands, which come in the following varieties:

o Retractable Banner Stands

o Multi-Pack Banners

o 3-D Banners

o Outdoor Banners

• Truss Displays. These displays might look heavy and complicated, but easily twist together. They are designed according to your requirements and are available in five colors. They are available in 10’ by 10’, 10’ by 20’, and 20’ by 20’ displays.

• Bargain Displays: these displays are really cost-effective and can be shipped overnight. They include:

o Accessories (promotional items such as cell phone holders, lanyards, magnifiers, rulers, letter openers, etc.)

o Bags

o Banner Displays

o Banners and Flogs

o Fabric Displays

o Retractors

o Signage

o Table Covers

o Tabletop Displays

• Custom Displays

*see Next Levels Displays’ website for more information and photos.

Tradeshow Displays are only one of the trade show items Next Level Displays offers. It provides all your trade show needs, and then some.

Next Level Displays is centrally located in Irvine, California. Its inventories, however, are located in Las Vegas, New Orleans, Orlando, Chicago and Riverside, CA., so it offers a full range of services from coast to coast. Call one of its consultants today.

Portable Trade Show Displays are Perfect and Practical

Some individuals simply don’t need those huge Trade show displays. They simply don’t fit into everyone’s budget. A Portable Trade Show Displays are a perfect, practical alternative, especially for those who are just starting out at trade shows. Such a display allows them to fully explore the world of trade shows before committing more time, money, and of themselves.

As well, Portable Trade Show Displays dispel the trade show displays myth that “bigger is better.” Small displays, such as Portable Trade Show Displays, still have bold, artistic graphics that attract passersby just as well as large booths, sometimes even better. They are also:

• Simple to Set-Up and Disassemble – so, you’ll spend more time interacting with potential customers, rather than attending to your display.

• Perfect for a Limited Staff – a few staff members can successfully manage smaller trade show displays and effectively engage and connect with potential customers.

• It Will Always Look Busy – just one or two potential customers make the booth look as though it’s full.

• Easy to Transport – Portable Trade Show Displays are basically lightweight and can be transported in most vehicles or even shipped by courier before the trade show.

• Can be Used Elsewhere – Portable Trade Show Displays are not limited to trade shows. They can also be used at corporate meetings, conferences, product launches, job fairs, seminars, etc.

Next Level Displays

Next Level Displays is the leading tradeshow expert. It’s your one-stop, online professional, providing your every trade show need, at every price point. It designs and builds displays for purchase and/or rental, all around your precise requirements.

Next Level Displays offers the following *Portable Trade Show Displays:

• Tension Fabric Displays. These trade show displays are very popular at tradeshows. First, Next Level Displays creates a stunning fitting fabric artwork cover, as per your instructions, using the latest graphic equipment. Then, it stretches the fabric over a lightweight frame. Tension Fabric Displays come in the following varieties:

o Entasi Displays

o Allure Kiosks

o Hanging Signs for Trade shows

• Banner Stands, which come in the following varieties:

o Retractable Banner Stands

o Multi-Pack Banners

o 3-D Banners

o Outdoor Banners

• Truss Displays. These displays might look heavy and complicated, but easily twist together. They are designed according to your requirements and are available in five colors. They are available in 10’ by 10’, 10’ by 20’, and 20’ by 20’ displays.

• Pop-Up Displays. These trade show displays have halogen lighting and stabilizer feet, which really showcase your services and wares. Most models include tabletops and skirts that change your display case into a table. Pop-Up Displays come in the following varieties:

o Economy Pop-Ups

o Graphic Pop-Ups (with graphic panels)

o Premium Curved Pop-Up

o Premium Straight Pop-Up

• Bargain Displays: these displays are really cost-effective and can be shipped overnight. They include:

o Accessories (promotional items such as cell phone holders, lanyards, magnifiers, rulers, letter openers, etc.)

o Bags

o Banner Displays

o Banners and Flogs

o Fabric Displays

o Retractors

o Signage

o Table Covers

o Tabletop Displays

• Custom Displays

*see Next Levels Displays’ website for more information and photos.

Portable Trade show Displays are only one of the trade show items Next Level Displays offers. It provides all your trade show needs, and then some.

Next Level Displays is centrally located in Irvine, California. Its inventories, however, are located in Las Vegas, New Orleans, Orlando, Chicago and Riverside, CA., so it offers a full range of services from coast to coast. Call one of its consultants today.

Renting Trade Show Booth Exhibits and Displays

You have a tradeshow coming up and you’re wondering if you should purchase or rent your booth’s exhibits and displays. For some, renting the materials is an excellent option.

Rented trade show exhibits and trade show displays are prebuilt and premade and, therefore, ready to use. Renting your materials costs less than purchasing them. It’s also a good choice for those who are unsure of what they want and would like to experiment with a few options to see if they would like to invest in them. Some of the additional benefits include:

• Materials are received fairly quickly, as they are pre-built.

• There’s no need to take up storage at your facility, as you return the items.

• If you are under a tight deadline and/or have little time to prepare, renting premade and prebuilt materials provides a quick solution.

• Renting prebuilt and premade exhibits and materials is also a good option for first time exhibiters, who may not know what to expect and/or what they need and wish to look prepared. It also allows them to see what items they may wish to later purchase.

• Those who only attend a few tradeshows each year may also want to rent booth materials as purchasing such materials isn’t cost effective.

• Those whose products and design ideas vary from show to show, season to season, etc., may find that renting booth materials gives them the freedom to accordingly vary their booth’s look

Next Level Displays

Next Level Displays is the premier tradeshow expert. It offers full, turnkey (ready made) rental packages that cover all your tradeshow needs from concept to completion, as well as all the additional following needs:

• Shipping, including distance shipping and from warehouse to tradeshow location

• Installation

• Dismantling

• Supervision

• Storage

• Refurbishing

• Graphics

Next Level Displays offers 10’ by 10’, 10’ by 20’, and 20’ by 20’ Trade Show Rental Booths. It designs and constructs each rental trade show booth around your needs and desires.

Next Level Displays offers more than just custom made, rental packages. It meets all your tradeshow needs. Its knowledgeable staff, services, and products will surpass your expectations all while staying within your budget. While it is centrally located in Irvine, CA, its inventories are located in Las Vegas, New Orleans, Orlando, Chicago and Riverside, CA., so it offers a full range of turnkey services from coast to coast. Contact one of its consultants today.

Displaying at an Upcoming Tradeshow or Considering Doing So?

Planning on displaying at an upcoming tradeshow or thinking about doing so? Well, keep in mind that first impressions are everything. A passerby forms an opinion about your display and what you’re marketing in about one tenth of a second. Think about that – one tenth of a second. Time, really, is of the essence. Creative, well-made tradeshow displays, therefore, are imperative.

Of course you could spend weeks and months designing and constructing your booth. Yes, devising trade show displays and trade show exhibits really could take that long.

If you’ve already displayed and/or been to a trade show, you’ve probably noticed that the best booths have colorful banners, cool backdrops, graphics, and tabletop accessories. All of those things are really necessary. Remember that one tenth of a second? Preparing for a trade show is an arduous, time-consuming job.

Reasons for Using a Tradeshow Expert

Tradeshow experts offer various, extremely useful services to businesses planning on displaying at upcoming events. Some of the many advantages include:

• Ideal packaging: you’re at the tradeshow, setting up your booth and you open a box of products or exhibits and they’re broken. It’s an awful feeling you never want to experience. Tradeshow experts package exhibits and materials properly and ensure that they arrive safely to their destination.

• Meeting deadlines: tradeshow experts understand your deadlines and also know that there are rules regarding about when and where your exhibits and materials must be delivered to the site.

• Transporting exhibits and materials: when you prepare the exhibits, backdrops, tabletop accessories, and other materials, you have to transport and carry them into the center/hall in which the tradeshow is taking place. If your vehicle can’t handle all the exhibits and materials, you might have to make several trips back and forth from the office, then make multiple trips up and down stairs and elevators, and then and walk up and back along winding hallways, all while carrying heavy boxes. A tradeshow expert could do all that for you. They’re experts at it. They have large-sized vehicles, experienced staff, and all the necessary equipment.

• Set-up and dismantling: setting up the booth can be backbreaking, time consuming. Plus, there’s more to setting up than just arranging the exhibits, table accessories, and graphics. There’s flooring, lighting, electricity… The show could start and you could still be preparing. And, then, in just a few hours, you’ll have to pack it all up again. A tradeshow expert could do it all for you.

• Saving time: as previously mentioned, preparing for a tradeshow is extremely time consuming. But, as noted above, there’s so much more to preparing for and setting up tradeshows. Just imagine all the time a tradeshow expert could save you.

Next Level Displays

Next Level Displays is the premier tradeshow expert. Some of the services Next Level Displays provide include:

• Designing and building displays for purchase or rental at specific needs and various price points

• “Turnkey” rental services (ready to use), which includes the booth, flooring, lighting, and graphics

• Round trip shipping

• Installation and dismantling

Sometimes a plain, old booth just won’t do, so Next Level Displays also offers Custom Trade Show Displays. They form an instant impression – even in that tiny one tenth of a second. All you have to do let its knowledgeable and experienced staff know your needs and expectations, and they will see that it is done. Some of the displays it offers include:

• Tension Fabric Displays. This kind of display, which becoming more and more popular, works by stretching a fitted fabric artwork cover over a lightweight frame. The result is contemporary and fresh.

• Pop Up Displays: there are several from which to choose. Some include stabilizer feet and halogen lighting, as well as fabric, custom fabrics, tabletops, and skirts.

• Banner Stands: these are a must for any event. Next Level Displays offers several styles, including retractable, portable, and graphic. You can also add a stand to refresh a current display or use several to fashion a vivid back wall.

• Truss Displays: these are heavy duty, steel construction displays. They’re very easy to assemble and come in a variety of colors.

These are only a few of the trade show displays Next Level Displays offers.

Next Level Displays not only provides trade show displays,trade show exhibits, advantages, products, and services, it provides your every tradeshow need. It will exceed your expectations, all while meeting your budget

Next Level Displays is centrally located in Irvine, California. Its inventories, however, are located in Las Vegas, New Orleans, Orlando, Chicago and Riverside, CA., so it offers a full range of turnkey services from coast to coast. Call one of its consultants today.